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Participants sitting on the sand, hand on heart, pink marks under their eyes.

Dubai · 2026 flagship edition · Date announced soon

Rise together. You don’t have to be ready. You just have to start.

A multi-sport morning built for women, in Dubai.

From first light through to midday, breakfast included. Solo or as a duo, and every level is welcome.

Four pillars

Balance. Cardio. Strength. Recovery.

  • Two participants paddling past the Dubai coastline.
    01

    Balance

    Stand-up paddle, on your own board or sharing one. You cannot rush it and you cannot do it angry. The water decides.

  • Two participants running along the beach.
    02

    Cardio

    5 km on foot along the beach, at a pace you choose, with water stops and, if you want one, someone beside you.

  • A group working through a strength session on the sand.
    03

    Strength

    Thirty minutes together on the sand, straight off the water. Short, scalable, no equipment you have never seen.

  • Two women laughing after the ice bath.
    04

    Recovery

    Ice bath, mobility and breathwork. The part most events skip, and the part that changes your week.

The 2025 edition

Ninety seconds of what it feels like.

Filmed on the day. No actors, no staging.

What this is

The choosing is the hard part.

Choosing a sport is its own quiet exhaustion. Every discipline claims to be the one, none of them were built around you, and the deciding alone can cost you a year.

THE WOM takes the choosing away. One morning, four ways of moving, open at every level. You come to take care of yourself and you leave having challenged yourself, which almost nothing else lets you do at the same time.

Two participants on the same board at first light.
A participant receiving her medal, pink marks under her eyes.
Two participants laughing together by the water.

What they left with

Come as you are. Leave marked.

felt empowered and connected
100% felt empowered and connected
overall satisfaction
98% overall satisfaction
community growth in a single year
+121% community growth in a single year
stages to earn it
6 stages to earn it
when it starts. In the dark.
05:30 when it starts. In the dark.
pink mark. It cannot be bought.
1 pink mark. It cannot be bought.
  • The perfect balance between sport, emotion, and solidarity.

  • Such an empowering sisterhood experience.

  • Waking up at 4am, worth it!

Two participants laughing, the pink mark under their eyes.

The pink mark

The moment a woman becomes one of us.

Pink under the eyes, every event day. It is not sponsorship and it is not decoration.

It is the mark you get when you show up, and the reason women recognise each other months later, across a car park, in a city that is not this one.

2026 edition partners

  • Gomboc
  • Worlds Iconic
  • The Retreat
  • New Balance
  • Dubai Sports Council
  • Consulat de France
  • Rite

Become a partner

You were never meant to do it alone.

The date drops soon, and places with it. Solo or as a duo: the choice is new this year.

Between editions

This is what it looks like.

Follow @the_wom_official
Registration opens soon

Be first through the door.

The date is not public yet, and places are not on sale. Leave your email and you will hear it first, before the announcement goes out, at the lowest price of the year.

We never share your address.

One email when registration opens. Nothing before, nothing after.

Have you earned your pink mark yet?

Dubai · October 2026

The date drops soon.

Leave your email and you will know before everyone else, with the early bird price waiting for you.

We never share your address.

2026 Date announced soon

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